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Article Writing – Why Bother?

Article Writing – Why Bother? * There are thousands of articles to be read on the World Wide Web, and many more are being added everyday. If you take the time to do more than skim them, you will find that many articles are about similar things. Why would you take the time out of your busy schedule to add one more? We all suffer from information overload- so why add to it? Why should I bother? Here are some good reasons to consider why it would be to your advantage to take up article writing: 1. Expert Status, By writing articles in your niche area you begin to establish your credibility as an expert in that field. When writing your article it is important to include key words in the article that relate to your specific area. This will make it easier for the search engines to link your name to your area of expertise, and your reputation will grow into ‘expert status’ 2. Your Articles Are Needed Webmasters, ezine editors, and publishers are looking for fresh content to publish to th...

Article Theft...What to do about it?

Article Theft...What to do about it? - I have read several articles, blogs, and message board postings concerning the rise of article theft. Specifically, this is where your article is lifted from your site without your permission or pulled from a third party site. In many ways I consider the internet to be the "Wild West" in terms of lawlessness. Ignoring established and set rules is common,  meaning that us law abiding folks have our work cut out for us. It may surprise you, but I don't take action in many cases of known article theft. Why? Because, I just don't have the time to police everything. I know of authors who check every link to their site, but that work is both tedious and time consuming. <strong>A golden rule:</strong> If someone takes my article without my permission and the content and links are still in place, I don't worry about it. If they take my article and change the content, paragraph headers, the title, or steal credit for them...

Article Submission Trumps Ezine Ads and Google AdWords

Article Submission Trumps Ezine Ads and Google AdWords - You may have heard advice from Internet marketing gurus that ezine ads are one of the best forms of advertising.  You may also have heard that Google AdWords and other pay per click search engines are one of the best advertising methods.  But when it comes to marketing your web site, article submission trumps ezine ads and Google AdWords anytime. The advantage of article submission is trust.  Suppose you subscribe to an ezine in the form of an email newsletter.  You've just sat down at your PC, coffee in hand, to read your email.  There in your inbox is a copy of one of your favorite ezines, the one you read every time. Clicking on the newsletter, you see that this edition starts with a sponsor ad and then has a couple of great sounding articles and a couple more ezine ads.  Sipping your coffee, one of the articles catches your attention.  You read the article, and you were right.  It's a g...

Article Shelf Life: Getting the Most Out of What You Write

Article Shelf Life: Getting the Most Out of What You Write - I admit that the internet is definitely for the “here and now.” Always changing, what may be popular one day may be irrelevant the next. A den of “fast track fads” is what the internet has become. Still, if you are an article writer, you know that the web content you provide for your customers today must have an extended shelf life with it, otherwise your customers lose out and your reputation sinks. You can write relevant and persuasive content that doesn’t lose its sheen with time; read on and I will show you how. It is a given that if you write seasonal articles these very same articles will quickly lose their appeal once the season is over. Few people are interested in Valentine’s Day pitches outside of January and February, but you can keep their interest strong year round by not directly focusing on products, but on the <i>history</i> of the holiday. I have discovered that my seasonal articles are likely to...

Article Automation Rears An Ugly Head

Article Automation Rears An Ugly Head - Content is king. You have probably heard that a million times but it's true. That is why writing articles is one of the most utilized Internet marketing media today. It’s also one of the most abused marketing methods. The online advertising craze began picking up with the introduction of FFA (Free For ALL) sites. These sites allowed you to submit your link or ad, which slowly rotated off the page as new links were submitted. Once this method of advertising became known, scores of people rushed to FFA sites and began submitting their ads. Programmers invented ways to automate the process of submitting links to hundreds of sites within seconds, causing it to become an ineffective marketing option because of the scores of people who began using this system. Links would rotate off the page within seconds and this eventually led to the downfall and popularity of them. Another marketing method, which quickly became useless, was banner advertising ...